12 Best ClickFunnels Alternatives (For Marketers on a Budget) [2024]

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Disclosure: This post contains affiliate links, meaning that if you purchase something through the links below, I will receive a commission at no cost to you. Learn more.

Are you looking for a powerful but budget-friendly alternative to ClickFunnels for building your online sales funnels? In this article, we’ll explore the 12 best ClickFunnels alternatives that can help you create high-converting marketing funnels to grow your business.

Best ClickFunnels Alternatives

The main knock against ClickFunnels is that it’s pretty expensive for what you get, especially with all of the options available for marketers in 2024, which is one of the reasons I put together this list of alternatives for you.

  1. Systeme.io (My Favorite Alternative)
  2. GoHighLevel (Runner Up)
  3. Leadpages
  4. Kartra
  5. GetResponse
  6. Stan Store
  7. Instapage
  8. Unbounce
  9. Thrive Architect
  10. OptimizePess
  11. Builderall
  12. Convertri

What is ClickFunnels?

clickfunnels homepage

ClickFunnels is by far the most popular online sales funnel builder. In fact, it kind of kickstarted the whole drag-and-drop funnel builder genre.

Russell Brunson and Todd Dickerson founded ClickFunnels in 2014. Since then, it has gained over 100,000 active users and helped entrepreneurs generate more than $1 billion in sales.

With ClickFunnels, you can create stunning landing pages, order forms, and entire marketing funnels in a snap, even if you’re not tech-savvy. Their intuitive drag-and-drop page builder and pre-designed templates make it easy to build high-converting funnels that look like they were created by a pro.

Why Look for ClickFunnels Alternatives?

While no one will dispute that ClickFunnels walked so other all-in-one marketing tools could run, there are still several reasons why you might want to consider looking at other funnel-building platforms…

Cost

ClickFunnels plans start at $97/month, which can be expensive for some marketers, especially those just starting out or with limited budgets.

Also, most marketers will need to upgrade to the next plan rather quickly, which costs $297/month.

This high cost can be a significant barrier for many entrepreneurs and small businesses looking to create sales funnels.

Complexity

Let’s face it…ClickFunnels’ learning curve can be challenging for beginners.

The platform offers a wide range of features and customization options, which can be overwhelming for those who are new to creating sales funnels.

While ClickFunnels does provide training and support, some users may find it difficult to fully grasp and utilize all of the platform’s capabilities.

Limited Customization

Although ClickFunnels provides a range of templates, the design options are somewhat limited compared to some of the newer page builders that have entered the market since ClickFunnels was launched back in 2014.

This can make it challenging to create truly unique, branded funnels that stand out from the competition.

If you have specific design requirements or want full control over the look and feel of your pages, you may find ClickFunnels’ customization options lacking.

Specific Needs

You may have unique requirements that ClickFunnels doesn’t fully address, such as more advanced automation or specific integrations.

For example, if you need to connect your funnel to a less common CRM or payment gateway, ClickFunnels might not offer the necessary integration.

Similarly, if you require advanced email marketing automation or complex funnel logic, you may need to look for a more specialized tool.

Some Things to Consider…

Before you pull the trigger and subscribe to any of the funnel builder platforms on this list, first closely examine these key factors to make sure it’s a perfect fit:

  • Ease of use: Look for a tool with a user-friendly interface and intuitive funnel-building process. This is especially important if you’re new to creating sales funnels.
  • Features: Double-check that the alternative provides ALL of the core features you need, such as landing pages, order forms, email marketing, AB testing, and integrations with other tools you use.
  • Pricing: Consider the monthly cost and any limitations on pages, funnels, contacts, or traffic at different price points. Some platforms may offer a lower base price but charge extra for certain features or integrations. Look for a platform that offers the best value for your actual needs.
  • Templates: The alternative should offer a good selection of professional, mobile-responsive templates to help you create high-converting pages quickly. The best templates will be visually appealing, conversion-focused, and easily customizable to match your brand style and preferences.
  • Support: If you encounter technical issues or have questions, check what support channels are available. Look for options like live chat, email support, knowledge bases, and communities.
  • Integrations: Look for an alternative that integrates seamlessly with the other tools and platforms you rely on for your business. This may include email marketing services like Mailchimp or ConvertKit, CRM systems like Salesforce or HubSpot, webinar platforms like Zoom or GoToWebinar, and e-commerce platforms like Shopify or WooCommerce.
  • Payment Processing: If you plan to sell products or services through your funnels, consider the payment processing options available with each alternative. Look for platforms that integrate with popular payment gateways like Stripe, PayPal, or Authorize.net.

Top ClickFunnels Alternatives

Whether you’re just exploring options or ready to end your reliance on ClickFunnels, read on for an in-depth analysis of the leading alternatives that deliver the best bang for your marketing buck.

1. Systeme.io (My Favorite Alternative)

systeme.io homepage

Systeme.io is my favorite all-in-one marketing platform. I use it to build all of my affiliate funnels as well as host my digital courses.

I use it to host all of my course funnels and build landing pages for my affiliate marketing business and it saves me thousands of dollars per year compared to competing products like ClickFunnels.

Systeme.io has all of the functionality any marketer would ever need to make a full-time living online.

Plus, it has a FREE forever plan, so you can get started right away without spending a dime.

Key features:

  • Intuitive drag-and-drop funnel builder
  • Unlimited funnels, pages, and contacts on all plans
  • Integrated email marketing with automation
  • Sell digital products like online courses and ebooks
  • Built-in affiliate management system
  • A blogging platform for content marketing

Pricing:

The FREE forever plan is enough to get started. The $27/month Starter plan includes all core features, making Systeme.io the most affordable ClickFunnels alternative on this list. If you need higher limits/additional functionality, Systeme also offers a $47 Webinar Plan and a $97 Unlimited Plan.

Read More…

Need more convincing? Check out this Systeme.io deep dive

2. GoHighLevel (Runner Up)

gohighlevel homepage

If your business relies on converting initial leads/prospects into paying clients, GoHighLevel is the software that should run your day-to-day operations.

GoHighLevel provides the biggest value to consultants, agencies, coaches, lawyers, freelancers, and others. The CRM, calendars, and project management help organize client interactions and overall workload.

Anyone who manages a small team would also benefit from using GoHighLevel. Features that assign tasks facilitate communication and provide oversight, meaning less time spent micromanaging.

While it’s not exclusively a funnel builder (a la ClickFunnels), it does offer tools for creating high-converting sales funnels.

Key features:

  • Pre-built funnels for different industries
  • Built-in surveys, forms, and appointment scheduling for lead capture
  • Omnichannel messaging for lead nurturing via SMS, email, voicemail, and Facebook Messenger
  • Automation and AI for hands-off lead follow-up and appointment booking
  • CRM for managing your sales pipeline and collecting payments
  • Course and membership site builder for creating online communities
  • White-labeling and custom branding for agencies
  • Active community of successful marketers for networking and learning

Pricing:

Plans start at $97/month with a 14-day free trial. The Starter Plan includes unlimited funnels and pages. The Unlimited Plan costs $297 per month and offers advanced features like API access, unlimited subaccounts, and a branded desktop app.

3. Leadpages

leadpages homepage

Leadpages is a popular landing page builder with an intuitive drag-and-drop interface. It allows marketers to create professional-looking landing pages and websites without any coding skills.

Compared to ClickFunnels, Leadpages provides a more affordable entry point for businesses looking to create landing pages and websites, with plans starting at just $37/month.

While it may not have all the advanced funnel-building capabilities of ClickFunnels, Leadpages offers a robust set of features and resources to help businesses generate leads and grow their online presence effectively.

Key features:

  • Over 250 conversion-optimized templates for various industries
  • Built-in conversion tools like pop-up forms and alert bars
  • Integrated lead management system for capturing and nurturing leads
  • AI-powered engine for generating optimized content
  • Seamless integrations with popular marketing tools
  • Comprehensive resources, coaching, and community support

Pricing:

Leadpages offers three pricing plans: Standard ($37/month), Pro ($74/month), and Advanced ($321/month). The Standard plan includes unlimited landing pages, pop-ups, and alert bars, while the Pro and Advanced plans offer additional features like online sales, advanced integrations, and sub-accounts.

4. Kartra

leadpages homepage

Kartra is an all-in-one marketing platform that provides a wide range of tools for creating and managing online businesses.

Kartra provides a more comprehensive set of tools for managing an online business than ClickFunnels does, including features like video hosting, helpdesk support, and membership site creation.

This makes Kartra a viable alternative for entrepreneurs and marketers who want an all-in-one solution for building, marketing, and scaling their businesses, without the need for multiple separate tools or platforms.

Key features:

  • Integrated email marketing with automation
  • Built-in video hosting and streaming
  • Affiliate management system
  • Helpdesk and ticketing system for customer support
  • Membership site builder for creating online courses and communities
  • Advanced analytics and reporting

Pricing:

Kartra offers four pricing plans: Starter ($99/month), Silver ($199/month), Gold ($299/month), and Platinum ($499/month). The Starter plan includes up to 2,500 leads and 15,000 emails per month, while the higher-tier plans offer increased limits and additional features like agency management and API access.

5. GetResponse

getresponse homepage

GetResponse is primarily known as an email marketing platform, but it also offers tools for creating landing pages and sales funnels. This makes it a viable alternative to ClickFunnels for businesses looking for an affordable, user-friendly solution to grow their online presence and convert more leads into customers.

With GetResponse’s drag-and-drop page builder, users can easily create professional-looking landing pages without any coding skills.

The platform offers a variety of responsive templates designed for different industries and purposes, all optimized for high conversion rates.

Key features:

  • Drag-and-drop landing page creator
  • Responsive templates optimized for conversion
  • Integrated email marketing with autoresponders
  • Webinar hosting and management
  • Basic CRM functionality for managing leads
  • Ecommerce integrations and tools to drive sales
  • AI-powered email content creation and optimization

Pricing:

GetResponse offers four pricing plans: Basic ($15/month), Plus ($49/month), Professional ($99/month), and MAX (custom pricing). The Basic plan includes email marketing, autoresponders, and unlimited landing pages, while the higher-tier plans offer additional features like webinar hosting, ecommerce tools, and dedicated support.

6. Stan Store

stan store homepage

Stan Store offers a streamlined way to sell digital products, manage bookings, and grow an email list directly from platforms like Instagram, TikTok, and Facebook.

As a ClickFunnels alternative, Stan Store provides a more focused solution for content creators and influencers who want to monetize their social media following.

Its seamless integration with popular social platforms and emphasis on digital products and services make it an attractive choice for those looking to sell directly to their audience without the complexity of a traditional “funnel builder” setup.

Although it isn’t a full-featured funnel builder like ClickFunnels, Stan Store still incorporates powerful checkout features such as order bumps and OTOs that will drive up the average cart value.

Key features:

  • Drag-and-drop storefront builder for selling digital products
  • Calendar booking for services and appointments
  • Recurring memberships and online courses
  • Email marketing and list-building tools
  • Order bumps and one-time offers during checkout
  • Affiliate management and commissions (on Creator Pro plan)
  • No additional transaction fees

Pricing:

Stan Store offers a 14-day free trial and two main pricing tiers: Creator ($29/month) and Creator Pro ($99/month). The Creator plan includes basic features like the storefront builder, digital product selling, and calendar bookings. The Creator Pro plan adds advanced features such as email marketing, sales funnels, affiliate management, and more.

Read More…

Never heard of Stan Store before? Check out this Stan Store review to catch up

7. Instapage

instapage homepage

Compared to ClickFunnels, Instapage is a more specialized platform that excels at creating and optimizing high-performing landing pages for advertising campaigns.

With Instapage’s intuitive builder, users can quickly create professional-looking pages without any coding skills. The platform offers a large selection of customizable templates designed for various industries and optimized for conversions.

Key features:

  • 100+ customizable and mobile-responsive templates
  • Advanced A/B testing and analytics
  • Dynamic text replacement for personalization
  • AdMap® for visualizing the customer journey from ad to page
  • Real-time collaboration for teams
  • Thor Render Engine® for fast page load speeds
  • AMP pages and experiences for mobile optimization
  • Robust integrations with popular marketing and CRM tools

Pricing:

Instapage offers four pricing plans: Create ($79/month), Optimize ($159/month), Scale ($239/month) and Convert (Custom). The Create plan includes core features like the landing page builder, AI content generator, and basic usage limits. The Optimize plan adds features like heatmaps and expanded usage limits. The Convert plan is a customized enterprise-grade solution with advanced features, dedicated support, and services.

8. Unbounce

unbounce homepage

Like Leadpages, Unbounce is another landing page builder that emphasizes conversion optimization.

Unbounce’s AI-powered platform claims to help users create custom landing pages twice as fast as traditional builders while delivering better results.

Key features:

  • 100+ customizable and mobile-responsive templates
  • AI-powered copywriting assistance with Smart Copy
  • Smart Traffic for automated optimization and visitor routing
  • Built-in A/B testing and advanced reporting
  • Dynamic text replacement for personalization
  • Seamless integrations with popular marketing tools
  • Dedicated solutions for ecommerce, SaaS, agencies, and small businesses

Pricing:

Unbounce offers four pricing plans: Build ($79/month), Experiment ($149/month), Optimize ($249/month), and Concierge (starting at $649/month). The Build plan includes essentials like the landing page builder, unlimited pages, and AI copywriting. Higher-tier plans add features like A/B testing, dynamic text replacement, and AI traffic optimization. The Concierge plan offers dedicated support, implementation services, and flexible add-ons for scaling.

9. Thrive Architect

thrive architect homepage

Thrive Architect is a WordPress page builder plugin that allows users to create custom landing pages, blog posts, and entire websites…without having to hire developers.

As an alternative to ClickFunnels, Thrive Architect offers a more affordable and flexible solution for marketers who prefer to work with WordPress.

Key features:

  • Fully responsive designs that work great on mobile devices
  • 1270+ pre-built “smart” page blocks for quickly building pages
  • 300+ customizable templates
  • Works with any WordPress theme
  • Integrates with popular email marketing and webinar platforms
  • A/B testing capability

Pricing:

Thrive Architect is $79 per year for a single-site license. For access to the entire Thrive product line, you can purchase the Thrive Suite package for $239 per year.

10. OptimizePress

optimizepress homepage

OptimizePress provides a cost-effective, all-in-one solution for marketers and entrepreneurs looking to build high-converting pages, funnels, and membership sites on WordPress.

Its deep integration with the platform, extensive template library, and powerful features like checkouts, courses, and membership sites make it a strong choice for those who want greater control and flexibility over their marketing stack.

Key features:

  • 400+ customizable templates for various page types
  • Seamless integration with other OptimizePress Suite tools
  • Dynamic content and A/B testing
  • Fast page load speeds
  • Works with any WordPress theme
  • Affordable annual pricing

Pricing:

OptimizePress offers three pricing plans: Builder Only ($129/year for use on 1 site), Suite Starter ($199/year for all features on 1 site), and Suite Pro ($249/year for use on up to 5 sites). All plans come with a 30-day money-back guarantee.

11. Builderall

builderall homepage

Builderall is an all-in-one digital marketing platform that offers tools for building sales funnels, landing pages, websites, and more.

Compared to ClickFunnels, Builderall offers a more comprehensive set of tools at a lower entry price point, making it a viable alternative for businesses looking to consolidate their marketing stack and reduce costs.

The platform also includes a range of other tools, such as an email marketing system, a booking and scheduling tool, and a chatbot builder, to help businesses automate and optimize their marketing processes.

Key features:

  • AI-powered content creation with Magic Text AI
  • Pre-designed templates for various industries
  • Integrated email marketing and automation
  • Built-in booking and scheduling system
  • Webinar hosting and management
  • Advanced e-learning platform for creating and selling courses
  • Chatbot builder for automated customer support

Pricing:

Builderall offers four pricing plans: Core ($17/month), Essentials ($47/month), Advanced ($97/month), and Premium ($247/month). The Core plan includes basic features like the AI content creator and website builder, while the higher-tier plans offer additional tools and increased usage limits for websites, email marketing, and team members.

12. Convertri

convertri homepage

Convertri is a powerful landing page and funnel builder that prides itself on creating the fastest-loading pages on the web.

Every good marketer that’s worth their weight, knows that the faster a page loads, the higher the conversion rate. So, if you’re paying for your traffic, a fast landing page can quite literally “make or break” a campaign.

If this sounds like your business model, then Convertri might be a better solution for you than ClickFunnels.

Key features:

  • Free-form, ‘Photoshop-for-your-browser’ editing experience
  • Ready-made content blocks for rapid page creation
  • Dynamic Text Replacement for personalizing page copy based on ad keywords
  • Blazing-fast page load speeds optimized for conversions
  • Integrated shopping cart and recurring payments
  • Interactive video features for boosting engagement and conversions
  • Mobile-specific page editing for creating the perfect mobile experience
  • Page Importer for easily recreating pages from other platforms

Pricing:

Convertri offers three pricing plans: Convert ($99/month), Scale ($199/month), and Maximize ($299/month). All plans come with a 14-day free trial and include key features like the page builder, custom domains, and free SSL. Higher-tier plans offer increased limits on pages, custom domains, and traffic, as well as premium features like the Page Importer.

Final Thoughts…

When it comes to growing your online business, finding the right tools is key.

Sure, ClickFunnels is a big player in the game, but as this post shows, there are plenty of other options out there that might be an even better fit for you.

So, don’t settle for a platform that doesn’t meet your needs.

With the right platform by your side, you’ll be well on your way to creating high-converting sales funnels, engaging your audience, and ultimately, driving more revenue.

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