How to Create a Landing Page with Systeme.io (Step-by-Step Guide) [2024]

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Are you ready to create a high-converting landing page that captures leads and grows your online business? In this step-by-step guide, we’ll walk you through the process of building a landing page using Systeme.io, one of the most powerful free marketing platforms available.
Steps for Creating a Landing Page with Systeme.io
The purpose of this post is to walk you through the technical steps of creating a landing page using Systeme.io.
While we’ll be using some example copy and design elements to illustrate the process, the focus here is on the how-to aspects rather than teaching you how to write high-converting copy or create the perfect design.
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How to Create a Landing Page with Systeme.io
If you’re looking to create a high-converting landing page for your online business, Systeme.io is an excellent tool to use.
The good news is that setting up a landing page with Systeme.io is easy if you just follow the steps below👇
Step 1: Sign Up or Log In
To get started, you’ll need to sign up for a free Systeme.io account or log in to your existing account.
Once you’re in the dashboard, navigate to the Funnels tab in the left sidebar.

Step 2: Create a New Funnel
Click on the Create button to start building your landing page.

Step 3: Choose Funnel Options
The next step is to select the options for your funnel:
- Enter a name for your funnel
- Specify your funnel domain
- Choose your funnel goal
- Select your currency
- Click the “Save” button to create your funnel with the specified name, domain, goal and currency

When creating your funnel in Systeme.io, choosing the proper goal based on your objectives is important.
If your primary aim is to create a landing page to capture leads and grow your email list, you should select Build an Audience as your funnel goal.
This option will optimize your funnel for collecting email addresses and building a targeted subscriber base that you can nurture and engage with over time.
Step 4: Choose a Landing Page Template
Choosing a landing page template is an important step in designing your funnel pages in Systeme.io.
The platform provides an excellent selection of pre-designed templates that you can use as a starting point for your landing pages, saving you time and effort in the creation process.
Once you find a template you like, click the Preview Template button to see a larger preview. This will give you a better idea of how the template looks and how your content might fit into its layout.
If you’re satisfied with your choice, you can click the Select button to apply the template to your landing page.

Step 5: Edit the Landing Page Name & URL
Now it’s time to name your landing page and set the URL.
Once you are done, click the Edit page button to start designing your landing page.

Step 6: Design Your Landing Page
To customize the design of your page, click on the Elements tab in the left sidebar.
Here, you can change the colors, fonts, and other visual elements of your landing page to match your brand and style.

Step 7: Set the Form Submit Destination
When a user enters their name and email address and clicks the CTA button, you can control what action is taken next using the form settings on the left side of the screen.
Under the Button section, you’ll see an option labeled Action when button clicked. This is where you define what happens after the user submits the form.
If you are collecting email addresses with your landing page you should choose Submit Form.

You have 3 options of where you want to send users:
- To the next step – will direct the user to the next page in your funnel sequence
- To a custom URL – allows you to specify a specific webpage you want the user to be sent to after submitting the form.
- No redirection – the user will remain on the same page after submitting the form, with no redirection taking place.
If you are building a simple landing page and not a multi-step funnel, make sure to select either To a custom URL or No redirection.
Step 8: Add Automations (Optional but Recommended)
After a user submits their information through your landing page form, you may want to trigger certain actions or follow-up sequences automatically. This is where setting up an automation rule comes in handy.
Under the Button section, you’ll see a button labeled Add Automation Rule. Clicking this button will allow you to create a new automation rule that is triggered when someone completes the form on this specific landing page.

Automation rules in Systeme.io can help you streamline your lead nurturing process and ensure that every new lead receives the appropriate follow-up actions.
Some common examples of automation rules you might set up include:
- Adding the new lead to a specific email list or sequence
- Tagging the lead based on their interests or the page they opted in from
- Sending a personalized welcome email or delivering a lead magnet
- Use a Webhook to notify your sales team or trigger a CRM integration
- Enroll the lead as a student in a Systeme.io course
- Add the lead to a Systeme.io community
You can even create complex rules with multiple conditions and actions, allowing you to segment your leads and personalize your follow-up based on their specific actions or characteristics.
Final Thoughts…
Creating a landing page with Systeme.io is a simple and straightforward process.
By following the steps outlined in this post, you can create a high-converting landing page that will help you grow your online business.
Remember to customize your page to match your brand and style, and always test that the landing page operates properly before promoting it to your audience.